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Consumers

What's

Next

A full service media agency supporting brands ambitions.

© 2025 Cairns Oneil. All rights reserved.

Scroll to view more

Showing

Consumers

What's

Next

A full service media agency
supporting brands ambitions.

© 2025 Cairns Oneil. All rights reserved.

Scroll to view more

Showing

Consumers

What's

Next

A full service media agency
supporting brands ambitions.

© 2025 Cairns Oneil. All rights reserved.

What Our Clients Say

Cairns Oneil cuts through the noise. Thoughtful, honest, and truly invested in our success.

Heather Clark — Chief Marketing Officer, SickKids Foundation

About Us

Trusted by Leading Brands

Our agnostic and transparent model gives our clients full visibility and flexibility in media and technology. No hidden fees, no locked in inventory. We build plans based solely on client needs to deliver the best results using the most effective media, data and technology partners.

Our Clients

We work with some of the most ambitious brands in Canada.

Close-up of a chimpanzee gently reaching toward a blue butterfly in natural light.
Person waving from a dock toward a boat on the water with a red building in the background.
Man lying in a hospital bed with a calm expression, medical tubes visible.
Smiling child in a hospital setting with a colorful rainbow birthday cake and number seven candle.
Person riding a red Honda ATV through a shallow stream, water splashing around.

We work with some of the most ambitious brands in Canada.

Close-up of a chimpanzee gently reaching toward a blue butterfly in natural light.
Person waving from a dock toward a boat on the water with a red building in the background.
Man lying in a hospital bed with a calm expression, medical tubes visible.
Smiling child in a hospital setting with a colorful rainbow birthday cake and number seven candle.
Person riding a red Honda ATV through a shallow stream, water splashing around.

Our Belief

We believe that agencies should be agents, working with the clients' interests at the forefront, crafting bespoke and client specific solutions to generate the best possible outcomes. 

What We Do

What We Do

How we do it

We craft media strategies that start with clarity and end with impact. From planning to measurement, everything we do is grounded in evidence, precision and care to move the business forward.

Sharp Thinking. Strategy First.

Sharp Thinking.
Strategy First.

Our strategic planning system, Awaken, builds evidence based strategies by connecting business outcomes with actionable consumer insights.

Where Your Audience
Is, Guided by Insight.

We look at consumers across three complementary dimensions, the physical, digital and emotional, to unlock an overarching insight that elicits the desired consumer actions.

Where Your Audience
Is, Guided by Insight.

We look at consumers across three complementary dimensions, the physical, digital and emotional, to unlock an overarching insight that elicits the desired consumer actions.

Real Clarity. Results
That Matter.

Our detailed measurement frameworks ensure our plans accountability and deliver informed performance. Your KPIs are our command.

Real Clarity. Results
That Matter.

Our detailed measurement frameworks ensure our plans accountability and deliver informed performance. Your KPIs are our command.

OUR RESULTS

OUR RESULTS

We don’t just plan media.
We craft impact.

14 years of delivering media-driven growth across categories.

14+

Years growing

All strategy, planning, buying,
analytics and more powered by
a 100% in-house team.

All strategy, planning, buying, analytics and more powered by a 100% in-house team.

100%

In House

Campaign Global Media
Agency of the Year.

Finalist

Global Recognition

Driven by being independently owned and fully aligned with client success.

100%

Independent

CO | Awaken

CO | Awaken

Finding a Place for the Brand

Awaken is our strategic planning system

designed to show consumers what's next.

Awaken is our strategic planning system
designed to show consumers what's next.

Dom Pérignon vineyards from the sky
Dom Pérignon vineyards from the sky
Dom Pérignon vineyards from the sky
Dom Pérignon vineyards from the sky
Dom Pérignon vineyards from the sky

Proprietary Products. Proven Impact.

Each of our proprietary products brings clarity to complexity. They were developed to solve challenges marketers face everyday, and to help them build momentum. Plan smarter, execute faster and measure what matters.

Our Transparent, Interoperable, Audience Based Buying System.

Our Transparent, Interoperable,
Audience Based Buying System.

With multiple DSPs, DMPs, Ad Servers and Data warehouse we've built Orbit to execute with maximum flexibility and transparency on client outcomes. We’re always able to select the best technologies to ensure success.

Layered, curved glass-like sheets stacked symmetrically, creating a futuristic ripple effect on a dark background.
Layered, curved glass-like sheets stacked symmetrically, creating a futuristic ripple effect on a dark background.
Layered, curved glass-like sheets stacked symmetrically, creating a futuristic ripple effect on a dark background.

Answering Critical Questions to Maximize Performance.

Answering Critical Questions
to Maximize Performance.

Elements creates a client specific
roadmap for marketers to accelerate
their organizational digital marketing sophistication.

Elements creates a client specific roadmap for marketers to accelerate their organizational digital marketing sophistication.

Elements creates a client specific roadmap for marketers to accelerate
their organizational digital marketing sophistication.

Flowing metallic ribbons in parallel waves, evoking precision and structured movement over a black backdrop.
Flowing metallic ribbons in parallel waves, evoking precision and structured movement over a black backdrop.
Flowing metallic ribbons in parallel waves, evoking precision and structured movement over a black backdrop.

Secure, Cloud based, Connected Data Visualization.

Secure, Cloud based,
Connected Data Visualization.

Oxygen allows brands to see campaign performance in real-time. Built on an agile
and transparent system it supports marketers insight driven decision making.

Oxygen allows brands to see campaign performance in real-time. Built on an agile and transparent system it supports marketers insight driven decision making.

Undulating, semi-transparent glass-like forms with soft reflections, resembling airflow or liquid energy.
Undulating, semi-transparent glass-like forms with soft reflections, resembling airflow or liquid energy.
Undulating, semi-transparent glass-like forms with soft reflections, resembling airflow or liquid energy.

TV Measurement When You Want It.

Linear Television measurement at the speed of decision making in our secure data visualization platform. Pulse shows you how your execution is performing every week not in 13 weeks, so our

clients can react faster.

Dynamic, translucent curves intersecting in rhythmic layers, suggesting vibration and continuity in a dark setting.
Dynamic, translucent curves intersecting in rhythmic layers, suggesting vibration and continuity in a dark setting.
Dynamic, translucent curves intersecting in rhythmic layers, suggesting vibration and continuity in a dark setting.

Innovation to Deliver Personalization at Scale.

Innovation to Deliver
Personalization at Scale.

NOVA is a creative optimization tool with generative AI built in to update copy outperforming standard DCO every time.

Sleek, reflective metallic arcs forming elliptical patterns, symbolizing adaptability and futuristic innovation.
Sleek, reflective metallic arcs forming elliptical patterns, symbolizing adaptability and futuristic innovation.
Sleek, reflective metallic arcs forming elliptical patterns, symbolizing adaptability and futuristic innovation.

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